Every Saturday I salute someone or a group that deserves a little extra attention for his or her good deeds, achievements, creative solutions, witty comments or meaningful acts of customer love. This week my hat goes off to the fall graduating class at American Intercontinental University and their families. American Intercontinental University is a global learning institution with campuses across the United States, in London England and an award-winning* Virtual Campus called AIU Online. I was the commencement speaker today addressing over 200 grads, 1300 + university professors, staff and friends and family at the graduation celebration in Chicago.
Social media continues to get lots of media coverage and buzz. Some, very well deserved and some is just a whole bunch of empty shoeboxes. Not good, because I love shoes! Many of my blog readers and friends know that in 2009, after reading one tweet on a Saturday night at 11PM – and following up on it - this social connection turned into a million dollar consulting contract for me. I will forever love little blue birds! I’ve also connected with and discovered some amazing professional resources through LinkedIn too. I love to find competent people that I can count on to help me do my work!
This week Lauren, my marketing coordinator, and I were in New York City - to say our trip was amazing would be an understatement. We enjoyed a perfect balance of business learning and connecting with [...]
Part II If you just joined in, yesterday I shared my journey of getting two book deals with major publishers. Brain Tattoos and Brand Turnaround my new title that will be out later this year. [...]
Part I I’m sure I did not make much more than a “C” grade in any English class that I survived. Other than writing my dad’s eulogy, I never wrote much more than a paragraph [...]
Did you know, that as of this month, there are over 156 million public blogs in existence? And with that type of competition growing everyday, is the effort worth the prize? What makes a blog a [...]
Tomorrow, Feb. 12th, is my birthday and I'm looking forward to it. After working on my new book for most of the day (deadline getting nearer), I'm going to the theater to see Billy Elliot, [...]
Today I flew to Houston on Southwest, one of my favorite airline brands. I was escaping the invasion of pirates in Tampa Bay. I live in a high rise and on Saturday my balcony will [...]
Standout brands are distinct, memorable and own their turf. Think about Target (hip, cool and great design), Alfec (the duck icon), and Lady GaGa (outrageous style, no borders behavior). They didn't copy the pack, they [...]