Karen Post discusses Paula Deen’s brand hit
Karen Post discusses Paula Deen's brand hit and The Costa brand shipwreck disaster from Karen Post on Vimeo. Karen Post discusses Paula Deen's brand hit and The Costa brand shipwreck disaster.
Signs of the times – 5 tips to make them meaningful
Signs are everywhere, unless you live on a zone-restricted island or in a cave, and even then there are signs. Maybe not the kind you order from Kinko's, but there had to have been some sort of communication that was erected, posted or hung by someone with an intention to cause an action or a reaction.
I find signs interesting, sometimes confusing and often very enlightening. This week I was doing some cleaning in my office when I stumbled across some signs I saw this past year and shot photos of. Some made me laugh, some made me think, and others reminded me of the experience I had when I first encountered the sign. In any case, I thought they were worth a blog post and decided to share some ideas on smart signing.
Daytime featuring Karen Post
Part 1 Daytime featuring Karen Post from Karen Post on Vimeo. Part 2 Daytime featuring Karen Post, part 2 from Karen Post on Vimeo.
Karen Post promotes new book Brand Turnaround on Fox
Karen Post promotes new book Brand Turnaround on Fox from Karen Post on Vimeo.
Karen Post talks about Gasparilla billboard marketing
Tampa Bay Times "They need to be ready for the potholes," said Karen Post, a Tampa marketer and author of the book Brand Turnaround: How Brands Gone Bad Returned to Glory … and the 7 [...]
Entrepreneurs Look to Start Strong in 2012
TheStreet.com It’s a new year and a lot of people like to make resolutions in the hopes of improving upon the previous year’s mistakes and missed opportunities. Entrepreneurs are no different, and many business innovators [...]