Description
Being creative has been one of my most valuable traits.
For nearly 30 years I’ve been a paid problem solver. I’ve developed product ideas, brand names, biz building strategies and produced hundreds of marketing campaigns and presentations. Through all my years of experience, I’ve chronicled my very best, most effective ways to produce ideas. Some I discovered by accident, others I’ve learned from other creative professionals and friends. I’ve used every one of the 26 methods in A to Z Creativity, producing results that helped my business.
But you think you are not creative. Everyone is creative.
When you were 5 years old and you wanted something you, you got creative and figured it out. Those brain cells did not jump ship; they’ve just gotten conditioned by life to conform instead of create. You can change these non-creative patterns of thinking. This book shows you how.