16 01, 2013

I caught a dream, appeared in Wall Street Journal. Learn how.

By |2019-04-22T17:42:14-04:00January 16th, 2013|Branding, Entrepreneurship|

Wall Street Journal coverage, Branding Diva
For years appearing in the Wall Street Journal has been a dream of mine. The Wall Street Journal is my all-time favorite publication to read. To me it is the “businessperson's must read” to be in the know of what ’s going is in the world and in business. The dream came true this week! I was quoted on a front page story in the Wall Street Journal about Naked Communities Seeking Corporate Sponsors and they mentioned my book title, Brand Turnaround: How Brands Gone Bad Returned to Glory and the 7 Game Changers that Made the Difference, too!

3 01, 2013

Does your brand pass the distinction test? 7 telling questions

By |2019-04-22T17:42:14-04:00January 3rd, 2013|Branding|


If you covered up your logo on your Website, your brochure or one of your important marketing tools, would the market know it was your brand? Do you stand out from the pack or do you blend in and reflect the same concepts, visuals, copy points and features as your competition? As outlined in my recent book, Brand Turnaround, through which I tell the stories of more than 75 brands, Game Changers are key concepts to brand transformation. If you've been following my article series on turnaround, you will recall that I've introduced you to six Game Changers: Take Responsibility, Never Give Up, Lead Strong, Stay Relevant, Keep Improving and Build Equity. In addition to these six, there is one last Game Changer—Own Your Distinction. And, for many brands, this is one of the most important strategies of them all.

7 04, 2009

Personal branding “Me 2.0″ style

By |2019-04-22T17:42:35-04:00April 7th, 2009|Branding|

Personal branding “Me 2.0″ style Stop loosing opportunities. Be your strongest business magnet, exude authority, earn trust and enjoy more success today. My friend Dan Schawbel’s new book, Me 2.0: Build a Powerful Brand to [...]

21 10, 2008

Brand Moi – making your mark for success

By |2019-04-22T17:42:39-04:00October 21st, 2008|Branding|

By Karen Post Personal Branding for Professionals. For any professional, a strong identity and a distinct market position are key factors in achieving optimum business success. They can supersede academic credentials, experience and even your [...]

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This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.