Being seen, talked about and featured in the media can certainly add to your brand buzz and success. This visibility can attract customers, superstar employees and even catch the eye of a choice joint venture partner. I’m a news and magazine junkie. I clip stuff daily that I find interesting, throw it in my cool ideas pile and then, over the thanksgiving, thought it was time to share with my fellow Oddpodz. So here are some of my favorite finds to help you increase your venture’s visibility.
1) Four wheels & style to burn.
How you can hit the road with a branded vehicle score publicity, create a tweet trail and always be on the move finding new customers.
2) Logos and license plates.
Many states are now offering custom branded auto plates to further brand your biz.
3) How to break a record and get in Guinness World Record Book.
Every week we see some company or person all over the news because they break a world record. The biggest something, the longest this, the first that, here’s how they do it.
4) Can guilt get you more customers and attention?
Think you need to shell out more product info or some financial reward to lure the non-believers? Think again. Get into their heads with a little old fashion guilt and they will follow.
5) Time sensitive, limited supply or an exclusive offer can be the ticket to a whole lot of buzz. Just ask any McRib junkie.
Every year it returns. That weird culinary pork and sauce thing called a McRib and then before you know it, it’s gone. This catch me while you can strategy has proven to be a big hit for the global burger joint. What can you offer your loyal customers with the same sense of urgency and maybe even a product tracker website for the truly addicted?