Karen Post discusses the Susan G Komen & Planned Parenthood controversy from Karen Post on Vimeo.
What has the Planned Parenthood controversy done to harm Susan G. Komen’s brand?
Karen Post discusses the Susan G Komen & Planned Parenthood controversy
About the Author: Karen Post
Karen Post is an entrepreneur, international branding authority, and author. Her books include: Brand Turnaround: How Brands Gone Bad Returned to Glory and the 7 Game Changers that Made the Difference (McGraw-Hill); and Brain Tattoos: Creating Unique Brands That Stick in Your Customers' Minds (AMACOM).
