Guest blogging is a great way to optimize your blog/website’s SEO. According to SEOMoz Search Engine Ranking Factors, links back to your site on external sites are what boost your SEO. Since guest blogging is about writing a quality article which links back to your website, guest blogging is a great way to create external links. Easy enough!
Guest blogging is win-win relationship between bloggers and blog publishers because the publisher of blog gets fresh and free content for their blog, helping it to grow. In addition to creating external links, guest blogging also helps you the increase readership of your blog, and builds your credibility (the more your name pops up in a Google search on credible websites, the more perceived credibility you will build). And all this also build your brand (if you are choosy where you are blogging….. which you should be because where you post reflects your brand. Everything affects your brand).
BlogSynergy is the Match.com for blog owners looking for guest bloggers and right now it is a FREE service! With BlogSynergy, blog owners can get free content for their blog, allow their readers to contribute to the blog, and get a fresh diversity of perspectives for the content. Bloggers can boost their exposure and get relevant high quality links back to their website, gain some exposure and hopefully some visitors too. By signing up on BlogSynergy you create a profile, include sample blogs, link up your blog, and select the categories and audiences you can write for or are looking for writers for.
To set up your page, visit BlogSynergy today. To get organized and strategized on a SEO plan for your biz check, out our ebook Search Engine Results Ta-Do List.