That is the main finding of BurstMedia’s “Online Insights” report, conducted in December 2007.
70% of users surveyed had viewed online video content. A majority of all age segments had watched online videos, including more than half of respondents age 65 and older.
Young men were viewing most often. More than a third of the 18-to-24-year-old male online video viewers in the survey reported that they watched once a day or more.