This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.
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19 05, 2016

My last email for a while

By |May 19th, 2016|Branding, Entrepreneurship, Inspiration|

I’m taking a break from emailing my blog to your inbox. I’m not stopping the thinking, writing and sharing branding insight and opinions, I’m just lightening up on the stuff your inbox. If you inbox [...]

15 03, 2016

A gift for you – The secret of great branding ebook

By |March 15th, 2016|Branding, Entrepreneurship, Inspiration, Resources|

Great branding can certainly impact a bottom line when its execution has a sound strategy behind it. This means that all business decisions are made to align with their brand essence (purpose, points of difference, personality and promise), its goals [...]

3 03, 2016

Fear & Insecurity – deadly poisons in success and great brands

By |March 3rd, 2016|Branding, Inspiration|

This past week I had the pleasure of working with a client from Australia. A team of 5 from their key leadership traveled over 33 hours to come to US for brand counseling from my [...]

24 02, 2016

Empowered employees decide if a brand blooms or withers

By |February 24th, 2016|Branding, Inspiration|

A couple of Fridays ago it was my birthday. 29 and counting I’m sure. I swung by Trader Joes to pick up some flowers. Having fresh flowers is not unusual in my home, but on [...]

7 01, 2016

A simple act can change your destiny

By |January 7th, 2016|Branding, Entrepreneurship, Inspiration|

READ. It’s no surprise readers are leaders and leaders tend to make more money than followers. But did you know that reading just six minutes a day could reduce your stress levels by 68%? It’s [...]

24 12, 2015

Reflections, Lessons, & Next Year.

By |December 24th, 2015|Branding, Entrepreneurship, Inspiration|

In a few days, 2015 will be history. It’s hard to believe 365 days have whipped by so fast. When I was in my teens, getting through a semester of school seemed like it took [...]

23 09, 2015

How simple brands do less and provide more

By |September 23rd, 2015|Branding, Entrepreneurship, Inspiration, Productivity, Simplicity|

Long time, no speak. I’ve been working on a new book idea along with my other responsibilities. When I get in that deep thinking creative zone, sometimes my blogging gets put on the back burner. [...]

24 08, 2015

What all businesses can learn from Subway’s mess

By |August 24th, 2015|Branding, Inspiration, News|

After nearly 15 years of building a huge brand asset, Subway’s brand ambassador is going to jail. In 2000, Jared Fogle, then a college student, lost 245 pounds by eating Subway sandwiches. He became a paid spokesperson and celebrity for the restaurant group. He made appearances, they printed his face and story everywhere, Jared was the consistent face of the brand. On July 7th 2015, the FBI raided Jared’s house in connection to allegations of child pornography. In April of this year, Russell Taylor, the executive director of Fogle’s Jared Foundation, was arrested after investigators found more than 400 illicit videos in his Indianapolis home.

20 07, 2015

3 places to find inspiration & test your brand tone

By |July 20th, 2015|Branding, Entrepreneurship, Inspiration, Personal Development, Resources|

Every weekend I have a few routine things that I do to fuel up my mind and creative thinking. Here are three worth checking out.

13 07, 2015

Critical step in any great brand – Walk in the customer’s shoes… often!

By |July 13th, 2015|Branding, Entrepreneurship, Inspiration, Personal Development, Resources|

Positive customer and employee experiences are at the core of any successful brand. Without delivering experiences that add something meaningful to the lives of the buyer, and provide value and emotional reward, a brand is toast. Whether they’re B2B or B2C customers, now that these consumers can talk and share their experiences online 24/7, the customer experience is more important than ever.

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