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Brand Turnaround: How Brands Gone Bad Returned to Glory... and the 7 Game Changers that Made the Difference

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Speaker, author, entrepreneur, and branding authority.

Awakening teams, leaders, and organizations around the globe with courage, creativity, and experience-rich branding expertise.

Karen Post comments on Steve
Jobs resignation

Karen Post travels the world empowering businesses, non-profits and professionals to build stronger, more distinct and relevant brands, so they are “brands of choice”.

This year she made history as the first female, branding speaker to ever address a major Saudi Arabian aviation company.

Karen has authored two marketing books, her latest is Brand Turnaround: How Brands Gone Bad Returned to Glory… and the 7 Game Changers that Made the Difference (McGraw-Hill) will be out in late 2011. Her first book Brain Tattoos: Creating Unique Brands That Stick in Your Customers’ Minds (AMACOM) was published in the United States and in Korea.

Super Bowl commercials and branding part 1
Super Bowl commercials and branding part 2

She’s known by many as the Branding Diva®. Her wit and style are both inspiring and insightful. She reignites excitement in her audiences and clients; realizing that operational and growth challenges often stymie and suck dry the brand’s full potential and awesome customer experience. Karen is not just a preacher, but she is a practitioner and serial entrepreneur.

Karen speaks on business, strategy, transformation and brand turnaround. Her topics include off and online marketing, marketing planning, sales and marketing, promotions, advertising and social media.

Manage your brand through a crisis

Karen has worked with diverse organizations and professionals to develop their unique story, and firmly plant it in the minds of their buyers. Over the course of her career, Karen has helped build memorable brands that sell products, moved audiences with compelling advocacy, and persuaded public opinion.

Her branding and marketing work has benefited Fortune 500 organizations, emerging businesses, small businesses, start-up and home based businesses in both consumer and business-to-business sectors. Her experience spans from luxury retail to packaged goods, manufacturing, environmental products and services, healthcare, real estate, finance, sports, politics, professional service industries and non-profits.

Karen Post speaks on Tiger Woods
Karen Post Fox 13 Tiger Woods
Interview

Karen has been featured in business and marketing print, broadcast, and online media outlets including: Bloomberg TV, Brandchannel.com, CBS’s The Early Show, The New York Times, The New York Post, NPR, CEO—China, Fast Company, and The Boston Globe. She has been a contributor to FastCompany.com covering sales, marketing, and branding matters.

Karen’s expert business speaking programs address:

 

Karen Post on Retail and Emotion
  • Corporate and product branding – inside and out
  • Nonprofit branding
  • Re branding – Brand turnaround and transformation
  • Personal branding for professionals
  • Entrepreneurship
  • Home-based businesses
  • Women’s business issues
  • Social media and networking
  • Internet marketing
  • Sales and marketing

Karen is more than a great speaker. She is on the front line of business, marketing, social media, customer service and experience, sales, business development, loyalty and branding practice. When planners of business meetings, industry and trade conferences need to add branding and marketing content in a high-energy, entertaining style to a program, they can count on Karen to deliver.

Karen Post on Bloomberg TV
Karen Post on Retail Branding

To view more samples of Karen’s speaking and branding expertise, visit her Vimeo channel.